Russian Internet sector is undoubtedly one of the most fast-growing sectors of the global web. Number of Internet users and amount of resources invested into internet-advertising is growing very fast.
By the end of 2007 number of Internet users in Russia turned 32 mln people and analysts foresee this figure to reach 35-40 mln people by the end of 2008. Yearly growth of number of people amounts to 20-30%.
By the end of the year the number of national domain names in .RU zone exceeded 700,000, growth worked out 61% per annum. It means that business actively perceives Internet as one of the strongest development instruments.
Source: LiveInternet.ru
Yandex is the leader in the Russian Internet market , which occupies 48.715% of the market. According to the results of the first quarter of 2006 Yandex share amounted to 51.8%, which means that Yandex lost 3.1%. Yandex’ offerings include web directory, search engine, (text & image), paid advertising/search (local), news, encyclopedia, shopping search, RSS search, online transaction system, games, and geographical maps. Yandex.Direct is its advertising program. The portal/search engine enjoys more than 50 percent share of the total Russian market. Yandex generates around 60 percent of traffic .
The main competitor of Yandex search system is a world leader Google, which forereached Rambler in 2006 and took second place occupying a 21.8% search market share.
Rambler lost 2.5% of the audience for the last year. Runet currently occupies only 17.21% of the market.
We offer rather wide number of services beginning from hosting and registration domain names in the RU zone and up to search optimization, PPC advertisement and web-analytics.
The first results are usually seen after 1-2 weeks since the work has been started, but everything depends on the competitive ability of the concrete field.
We are always ready work with companies from other parts of the world. If your company is going to expand your business into the Russian market, we would be happy to offer our services in helping you achieve your objectives. We have a long and successful history of working in this market and have gained a lot tremendous exposure and experience especially in the Russian Internet Market.
ZakMedia Team.